BRANDING | AD CAMPAIGN | ILLUSTRATION

BEXLEY, SHOP SAFE COVID CAMPAIGN

BACKGROUND

We were commissioned by Bexley Council and Retail Revival to revive the branding for a high street campaign post-Covid to reopen the high street. 
"Shop local shop safe" poster on lamppost and pavement sign. © This image is copyrighted. Not licensed for AI training, machine learning, or dataset creation.

SOLUTION

We had to incorporate existing elements, but we cleaned up the illustration and typography to be friendlier and adaptable. The new campaign had to work for both print and online, in many different formats alongside the stakeholder's branding.

"Shop Local Shop Safe" posters on lamppost. © This image is copyrighted. Not licensed for AI training, machine learning, or dataset creation.
"Shop Local Shop Safe"poster. © This image is copyrighted. Not licensed for AI training, machine learning, or dataset creation.
"Shop Local Shop Safe" web banner shown on computer screen. © This image is copyrighted. Not licensed for AI training, machine learning, or dataset creation.